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May 26, 2024

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The Hornets’ tradition of losing on Christmas Day continues with the release of the NBA schedule.

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In their 33-year history, the Charlotte Hornets have boasted several formidable teams. Yet, the coveted Christmas Day game, a highlight on the NBA calendar, has continually eluded them. The trend persists into the 2023-24 season, leaving uncertain the moment when the Hornets will either attain the required competitiveness or garner sufficient market influence to secure a December 25th matchup.

Remarkably, the Hornets stand as the sole team in NBA annals to have never graced a Christmas Day game. As the 34th consecutive year without such an appearance approaches, this unique streak endures.

In the contemporary NBA landscape, Christmas Day typically features a slate of five games, showcasing elite contenders and prominent market teams. The Los Angeles Lakers, Boston Celtics, New York Knicks, and Golden State Warriors are virtually guaranteed slots, with the league aiming to captivate global audiences during this festive occasion.

Unsurprisingly, the Hornets’ prolonged omission from this lineup can be rationalized. Their performance has lacked luster over the past two decades, with just three playoff berths since their rebuilding phase in 2004. Notably absent is an NBA superstar capable of driving marketability in Charlotte.

The Hornets’ tradition of losing on Christmas Day continues with the release of the NBA schedule.

Regrettably, during the Hornets’ zenith between 1994 and 1998, only a select few teams participated in Christmas Day games. The league’s sparse offerings during that era further dampened their chances of inclusion in the holiday festivities.

However, Hornets enthusiasts need not despair. An effective rebuilding initiative could render them an irresistibly entertaining team, compelling the league to finally extend that long-awaited Christmas invite. Under the leadership of talents like LaMelo Ball and Brandon Miller, the Hornets might exude the kind of on-court dynamism that captures the league’s attention. Who’s to say that their drought won’t soon end?

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